Identity • naming • Print • Photography
La Graphos
Lena Anfimova is a calligrapher who is not sweet and fluffy as we all used to think of calligraphers. She is bold, aggressive, smart and active. She is passionate about new experiments, techniques and never keeps her thoughts silent. I love working with Lena, she is a good client, always making challenges to me. My favourite part is that in every project we work as partners, not like a designer and a client. My goal was to create an identity that would represent her personality.
What was done:
1. Name
2. Logo
3. Portfolio pack
4. Business cards
5. Social network templates (posts & stories)
6. Calligraphy work book
7. Portfolio photos
8. Website
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